embrooks - The I-94 Bar

We Who Are - The Embrooks (State Records)

who we areThere’s a steely edge to “We Who Are” that sets it apart from the pack of ’60-influenced Paisley revivalists and winkle-picker wearing pretenders. It’s apparent in the uncompromisingly serrated fuzz tone of Alessandro Cozzi-Lepri and the economical and direct songs this trio writes.

Most of us have a soft spot for garage rock and ‘60s punk. If you grew up in Australia, it’s probably the US variants (and especially the acid punk end of the genre) that appeals. It fuelled a rash of bands in the ‘80s. You know their names. The Embrooks came late to that particiular party, not forming until 1996, but were no less formidable than their immediate forebears.

If we’re going to talk genre, The Embrooks were masters of freakbeat - the English take on psychedelia, beat pop and Mod - that sprang up in the mid-’60s and fittingly spent time on the Voxx label before calling it a day in 2004. Their reformation for this, their fourth long player, was much anticipated.